Post by account_disabled on Dec 2, 2023 4:01:35 GMT -5
When talking about the goal of increasing sales Many people think about many marketing strategies. But what many people may forget is that Content Marketing can help support this point. Today, we would like to present a secret called CX Writing (Customer Experience Writing) to open the world for everyone to see that writing is more powerful than you think. A simple example is that good writing helps the target audience to subscribe to our channels. Help them make purchasing decisions Help them feel trust in our brand. Importantly, writing good content does not require a large budget. This is an interesting marketing strategy. What will the details be? Let's go follow. Get to know writing strategies to create experiences like CX Writing. Picture from Thegood CX Writing (Customer Experience Writing) is writing various forms of content to create a good experience for customers throughout their interaction with our brand.
Starting from the moment they are first introduced to our brand. When they are Phone Number List researching information about products and services When they are understanding the trading process When they decide to pay When they were waiting for the product to be delivered When they were waiting to receive service When they send comments or feedback When they think of coming back to buy again, etc. That means We need to pay attention to writing explanations so that customers feel good and feel that our communications are easy to understand in every channel, whether through the website. or on any social media channels. This level of care has resulted in our brand having a clearer identity as well. However, doing CX Writing is not limited to just writing articles.
Blogging or writing posts only But it also includes writing many things, such as Writing automatic messages to respond to customers via Line OA Writing explanatory video scripts to answer questions about products and services Writing explanations in the FAQs section or frequently asked questions Defining the names of categories or topics on the website so that customers can find the sections they need as easily and quickly as possible. Picture from Textcortext Nike is another brand that takes customer experience seriously. In addition to thinking about whether the customer feels comfortable wearing the shoes, Nike also tries to answer several questions such as: How do customers feel about buying Nike shoes online? Compared to when you come to buy products at the store. Nowadays, both before and after the sale, Nike helps enhance the trading experience for customers.
Starting from the moment they are first introduced to our brand. When they are Phone Number List researching information about products and services When they are understanding the trading process When they decide to pay When they were waiting for the product to be delivered When they were waiting to receive service When they send comments or feedback When they think of coming back to buy again, etc. That means We need to pay attention to writing explanations so that customers feel good and feel that our communications are easy to understand in every channel, whether through the website. or on any social media channels. This level of care has resulted in our brand having a clearer identity as well. However, doing CX Writing is not limited to just writing articles.
Blogging or writing posts only But it also includes writing many things, such as Writing automatic messages to respond to customers via Line OA Writing explanatory video scripts to answer questions about products and services Writing explanations in the FAQs section or frequently asked questions Defining the names of categories or topics on the website so that customers can find the sections they need as easily and quickly as possible. Picture from Textcortext Nike is another brand that takes customer experience seriously. In addition to thinking about whether the customer feels comfortable wearing the shoes, Nike also tries to answer several questions such as: How do customers feel about buying Nike shoes online? Compared to when you come to buy products at the store. Nowadays, both before and after the sale, Nike helps enhance the trading experience for customers.